Make Your Brand Better with Video 为什么企业要选择视频来打造自己的品牌？

allurre — Fri, 22 Aug 2014 18:27:26 +0000

The Boost, Your Brand Needs

Discover why in this digital era, video marketing will be the leader of all marketing methods.

Say goodbye to all traditional marketing methods: Articles, directory spam, document share. Video’s here to reign supreme.

What’s a Brand?

The American Marketing Association defines a brand as “A name, term, design, symbol, or any other feature that identifies one seller’s good or service as distinct from those of other sellers.

At RECQUIXIT, we believe your brand shouldn’t just be another ‘option’ for your customer; you should be the ‘only option’.

什么是品牌？

美国市场营销协会把品牌定义为“通过名字，形式，签名，设计或者这一系列的整合，来区分不同的销售者所提供的不同的产品和服务。”

品牌不是让你的目标市场在一系列相似的选择中看到你，而是让你成为目标客户的唯一选择。

Just like our commercial video motto, your brand should:

Communicate crystal-clearly your ideas, value proposition, benefits.
Have Credibility. Build trust with the help video testimonials.
Interact actively with target. Be seen, heard, in audio-visual. Then, get feedback.
Stimulate buying temperature. More engaging content will always lead to more response.
Enhance consumer loyalty. With more people exposed to your brand, there’s bound to be more noise and support.

With video, you’ve got everything in the bag.

Direct interaction + High-engagement = High Probability of conversions

好的品牌所要涵盖的内容：

1. 清晰的传达理念及信息
2. 确保你的信誉
3. 和你的目标市场热情互动
4. 激发购买力
5. 增强消费者的忠诚度

So, Can Video Help Build Your Brand?

Absolutely.

In the fast-changing world today where text-based articles are losing their charm, images labeled as potentially-misleading, videos are emerging as the content king.

They are the game-changer for your brand, and you bet your last dollar on it.

Check the stats

People who viewed a product video are 85% more likely to purchase than those who haven’t.
70% of the top page results from search engines are video pages, or have videos.
Website with video experience at least 30% increase in sales.Lose the misconception that video is purely entertainment.

In fact, a video may just save your brand.

为什么视频可以打造好的品牌？

在快速消费的今天，文字渐渐隐退，图片的吸引力也大不如从前，取而代之的是视频！

经调查数据显示：

1. 看过产品视频的人比没有看过的多85 %的可能性购买该产品
2. 搜索量排名靠前的70%都是有视频的网页
3. 有视频的零售网址销量提高了30%

视频的娱乐性，让观众更容易接受你所要传达的理念和信息；让你通过生动的画面和你的观众实时互动，让观众看到你的热情，激发他们的购买力；让观众对你的画面印象深刻，从而将品牌注入到每位观众心中，增强消费忠诚度。

你今天打造你的品牌了吗？

In today’s digital age, it’s the real-deal revenue driver.

Why? Because people are most receptive and enthusiastic when any offer is presented in the form of a video. Just ask yourself, Which format do you respond more positively to?

Get attention. Get them to take action.

Make your brand better today, with video.

Video Services in Shanghai

We’re here when you’re ready. Let us help get transform your brilliant ideas to stunning visuals on screen. Give us an e-mail and let’s get started with your brand video today.

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The post Make Your Brand Better with Video 为什么企业要选择视频来打造自己的品牌？ appeared first on RECQUIXIT | Video Production Services & Filming in Shanghai.

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