3 Video Marketing Secrets (You Forgot!) | 视频营销: 大多数营销人忽略的三大好处

3 Video Marketing Secrets

这些视频营销优势,你忽略了吗?

Here are 3 major benefits to using videos for your business — where most marketers today overlook.

以下是视频营销的三大好处,大多数的营销人都忽略了:

 

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1. Get Constant Organic Exposure

The more you promote your video after it’s been uploaded/distributed at the right video platforms, the more likely it’ll be seen.

People will eventually stumble upon it. Traffic trickles in over time.

Post your video to the right places – to many, many ‘right places’ in fact.

Treat your video like a merchandise. Get it to as many distribution channels as possible.

持续不断,由自身所创造的曝光度

一旦你的视频上传完毕,你越多推广转发你的视频,它的点击率和收看率也会随之大大提高,企业目标受众观看到的几率也将大为提升。

在正确的地方上传发布,在正确的分类上传发布。

像对待你的产品和服务一样用心对待你的视频,尽可能多的拓宽你的发布平台。

 

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2. Get Better SEO for Your Website

If your video’s helpful and viral-ready, someone is bound to re-share it. When this happens, you get more back-links to your website, which in turn, juices up your website SEO. This is long-term win-win in my books.

网站的极佳SEO

如果你的视频够好,不用担心,一定有人会转发分享。

这个时候,网站的反向链接也会随之增加,相应的,网站SEO的分数也会提升,这就是我们所说的双赢。

 

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3. Get Ready to Top the Charts

When a video becomes popular, video directories such as YouTube, Vimeo, Youku will give it more and respect. If you’ve optimized your video’s title, keywords and descriptions properly, it’s also more likely to appear on the first page results for that search term.

In this video game, seniority pays off.

Like wine, video gets better with time.

搜索引擎排名,直冲前三

当一支视频越发受欢迎,它在视频网站(比如:Youtube, Vimeo, 优酷)的热度也将越高。

在一支视频从标题,到关键词,到描述都正确地填写以后,它登上该视频搜索条目首页的几率也越大。

酒越陈越香,视频亦是如此,经过时间的沉淀,对视频的帮助越大。

Check out more video production and marketing tips at our blog here.

 

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