We Care, A Lot – Film Production in Shanghai

We care.

The font used for your title.

The syncing of the instrumental’s kick or drums to the action movement’s on film.

Every single camera movement and pan executed.

From the planning stages to post-production, we care every step of the way.

“Every second and frame in the video better be good. We want both parties to be absolutely happy. Or, we don’t deliver it.” — Andrew Wang, Founder/Videographer/Director of RECQUIXIT

Can’t Rush It

We admit: Time is always against us – but it’s also our best ally.

Time never fails to surprise us with new ideas. This is why we never rush our projects and leave rooms for videos to mature during production.

We do not do overnight deliveries: Why? because that’s akin to delivering a premature baby.

At Recquixit, we always give our team member’s time for their brain’s to breathe. This allows everyone to return with with better judgment and ideas to improve the final video.

From experimenting with new effects to re-arranging visual sequences, we’re always searching for the best possibilities. Every shot must carry that maximum punch.

Always Improving

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We don’t claim to be the best filming company in Shanghai; but one thing we can promise is that we’re always improving. Video creation is a craft and skill like any other pro sport – you need to keep training at it.

I like to see how other videos have been produced. How other artists project the imprints on their brain.

Our team’s always researching and sponging up new creative concepts and production hacks daily. To see what’s out there. The possibilities are infinite – so the pursuit to learning never stops.

More references, more practice. This is an infinite loop we live by.

Whenever we see a web commercial or creative event shoot, we try to replicate it.

“Whenever I see videos filmed by others, I simulate their creation process in my head. This dissection process has become automatic.”

Try Us: Your Go-To Filmmakers in Shanghai

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Whether it’s an advertisement, documentary, web series, or personal shoot, we take all film making stages seriously — regardless of the scale and budget. From creative planning to the final stages, we make sure we fight tooth and nail to get everything right – if not better than expected. These are the principles we strictly adhere to.

Half-assed works will only make us look bad – and we make sure to avoid that at all cost.

 

因为, 我们在乎

每一种字体的选择,字体的大小;

每一张图片的尺寸,图片的像素;

每一帧画面的流畅度和镜头的切换;

每一段声音的清晰度和音质的校正;

每一矢量影像的色彩尤其是光线;

每一寸我们呈现的画面,

都是我们精心设计、制作、校正后所选择的结果。

 

在快速消费的时代

有些事情,

急不来.

给大脑一点呼吸的空间和时间,让构想得以酝酿和发酵

好的灵感随着时间而来,给人以惊喜

新的思路增加了多种可能性,让视觉体验不断升级

再回头审视,能得到更好的自我评判。

努力,是为了不断超越自我

精益求精,是做事准则

 

我们从不自诩最好,但有一件事我们坚持承诺:不断突破视频创意的可能性和提升制作的技能

视频的创作,是一项技能和特长,如同专业运动一样—你必须不断练习

坚持观察和积累才能得到更多灵感,坚持向别的好作品学习才能超越自己

我们的团队从不介意不断敲大脑洞,不管有多天马行空,我们思考、挖掘、探索,可能性是无穷的,所以绝不停止学习的脚步。

 

有一种东西叫职业病

 

良性循环是一个有趣的攀爬过程

不知道什么时候,当一则广告,一部微电影或一个宣传短片的出现,我们更多关注在它的拍摄手法,制作过程时,有一个叫职业病的名词浮现在脑门前……

看、想、学、用,良性循环是一个美妙的圈!

 

在上海,选择我们,你的专业制片人

不管是广告、记录片、网剧、个人写实,每一种视频类型,我们都以专业角度认真而严格地对待

从脚本策划到最后成片,如果结果没有到达预期,我们确信会拼命做到预期的一切,因为准则不能被打破

粗糙的半成品, 只会让我们的形象受到冲击,我们保证不计代价避免一切负面能量。

 

我们是追求新鲜、呼吸自由的人,

灵魂从来都可以不受束缚,思想也没有边界可言。

但对于影像的拍摄和制作

格外挑剔、分外认真。

Recap Video: YoHood! Bearbricks Exhibition Showcase by Recquixit

Yohood! Bearbricks Exhibition Showcase | Fall/Winter 2014

Didn’t have time or opportunity to make it to YoHood! 2014 in Shanghai?

Worry not. Here’s a quick short reel recapping all the bearbricks showcased during YoHood Fall 2014 trade show.

Enjoy the variety of hard-to-find bears designed by some of the top designers in the streetwear scene.

Make sure you check out more works from our portfolio

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5 Video Post Production Tips: Searching For The Right Sound 视频后期的5大贴士:找到最合适的背景乐

Searching for the Right Sounds 找到最合适的背景乐

Let’s get to it.

Your audio is what will bring your video to life, otherwise it’s a muted and dull visual experience.

We’d like to think that your visual footage is your video’s skin, while your sound gives it the heartbeat.

However, do not take this process lightly.

Here’s our general protocol when it comes to searching for the right sounds that best matches your video.

背景乐和音效都是视频中不可或缺的重要因素,它们与画面相辅相成构成完整的视频,否则,视频只是一段乏味而没有声音的视觉体验。

如果说画面是一支视频的外表,那背景乐则是一直视频的灵魂。

所以,不要忽视你的音频部分。

对于音频和背景乐的选择,下面我们列出了一些关键的贴士:

make-it-compatible-recquixit-filming-video-productions

1. Compatibility 兼容性

The first step is to make sure the music you’ve selected is compatible with the entire visual sequence.

You have to be the A&R to your video. The sound scout.

If you’re injecting any background music, the two need to sync together nicely to achieve the desired effect you’d like for your target audience.

Is the background music too distracting? too loud?

Is it working in tandem?

Does it fit the context of your video’s purpose?

Avoid having two separate identities pieced together. It’s not a game of opposites.

在挑选任何音频的时候,首先要考虑的,无庸置疑就是兼容性:与所拍摄的画面整体风格是否契合。

精心对待每一个音效,包括每个节奏和音符。

在导入背景乐的时候,若想要达到你的预期效果,有几点必须要考虑周到:

背景音乐是不是会分散观众的注意力?是不是太响?

与画面是否配合?

和你视频所要传达的主旨是否符合?

一旦出现画风和音频不和谐的状况,就好像穿错尺码的鞋子一般,陷入尴尬窘境。

 

2. Syncing It: Sound & Sight 视觉与听觉同步

Is your footage dancing to the sound of the beat?

Ideally, you’d want a seamless integration wherever possible.

Sometimes you need to cut off parts of the audio for a desired pause effect.

Sometimes, you need more than 2-3 audio’s lined up as your scenes are changing.

Let the two tango.

你的每一帧画面都跟着音律齐动吗?

当然,谁都希望自己的视频画面能与音频无缝整合。

切掉一部分音频,暂停一段时间以达到完美效果是一种方法,

有时候,在一个视频里,根据画面的变换,同时整合2-3首音频内容也不是不可能。

 

go-for-effect-recquixit-sound-video-production-tip

3. How do you feel? 你觉得如何?

How do you feel with every second that has unfolded?

Are you feeling the intended emotion you’d like your viewer to feel?

With sound, you can: Uplift, build suspense,  instill relaxation. Feature the right instruments, play them at the right notes, and place everything at the right time, pitch, intensity.

Let the sound waves shape the experience.

There should be no conflict to the ears.   It should make sense.

If you’re expecting any form of emotional response – make sure you guarantee it with video.

Ask yourself, are you experiencing the sensations you’d like?  If you don’t, your viewer probably won’t.

添加完音频后,再看着画面感受一遍,你觉得如何?

你自己从中感受到你想传递给观众的讯息了吗?

发挥音频的奇妙效应,包括:激励情绪,制造悬念,放松心情等。每一个鼓点、每一种乐器转换、每一个节奏都是为了更好地渲染气氛。

让这些声波带动观众更好地体验画面。

如果你想借助音频,让视频更好地为观众制造氛围,那么,考验你乐感的时候到啦!

 

4. Using Sound Effects 使用音效

Don’t just rely entirely on music, harness sound effects.

Horns, sirens, glass-shatters can all trigger a reaction. An incoming text? Drop a notification sound in to your video editing software’s project sequence.

Just make sure they’re familiar sounds. An abstract mythical sound fused with a forest scene can pique curiosity and evoke a sense of isolated environment. Using echos can give perspective to the dimension of space.

不要单单只依靠背景乐,使用音效也可以达到理想效果。

号角声、汽笛声、碎玻璃声都会触发观众的情绪反应,一个消息提醒声怎么样?如果配合画面,那就拖进你的编辑项目进程里啊!

确保这些声效都是我们熟悉的。比如,一个静谧森林的画面配上一段神秘的音效,可以制造出一个独特的场景效果。

再比如,一个回声的音效也可以增加空间的维度,表达出距离感。

 

avoid-noise-pollution-recquixit-video-production-tip-shanghai

5. Avoid Overdose 避免用力过猛

Too much sound will only lead to sound pollution. Don’t make it a mess. Strike a fine balance. Always start by working with less, and only fill the in the gaps when they present themselves.

By default, we only start with 1 background audio, and progress from there.

 

Experiment

There’s rarely a ‘perfect’ sound, but plenty of ones that will work. Opt for the latter approach as the odds are better.

Once everything is arranged. Mix it up. Experiment with different sound arrangements. Remember to give you first cut the “incubation” period.

Fade in nicely, and fade out. Alter sound volume levels if you think it’s necessary at certain segments. Experiment and see what works.

 

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Creative Idea on Using Video: A Date With Your Past

Meet & Greet with Your Past

让她参与你的曾经

Here’s another unconventional way to using video, dedicated to those who are in the dating scene and would like their potential partners to see fragments of their past, all without having to say it aloud.

Who were you back then?

Let the visual and sounds do the talking; let them experience a bit of you.

Let the pixels and rolling-film introduce your past.

她是不是常常有意无意问及你的过去?她是不是曾为没能早点遇到你而懊恼?她是不是因为没能参与你过去的重要时刻而抱憾?

你或许曾因为她的喋喋不休而厌烦,或许曾心疼她的缺乏安全感,你或许正在烦恼怎么才能让她安心,让她不必纠结于那些无谓的过去。

那何不拍视频呢?

把你的过去展现给她,把她不在你身边的日子,你是怎样的的状态告诉她,把你熬夜复习的样子,吃饭的样子,发呆的样子,认真工作的样子,走路的样子,买东西的样子,所有所有的细节都让她看到。

让她知道你的想法,让她看到你的认真,让她了解你的习惯,让她懂你的心意。

你或许不擅长甜言蜜语,那就用行动代替语言,让视频帮你说话。

用行动让她了解你的过去,让她真真切切感受到你的真心。她或许错过了你的曾经,但请记得让她参与你的现在和未来。

Press Release: Get More Customers in Shanghai, With RECQUIXIT

Shanghai Video Services – Grow Your Business

Connect, Engage, And Capture Consumer Attention With Premium Motion Visuals

Shanghai based RECQUIXIT makes premium videos and visual imagery available to website and business owners around the globe.

NATIONWIDE, May 14, 2017—One of the many of the advances modern technology affords, is the ability to market and monetize businesses online. Whether the goal is to capture local, national, or global attention—or to stay competitive in today’s electronically savvy world, most business owners opt to have a website, social media, and online professional profiles.

What business owners must take into consideration, is that their competitors from around the world will be working hard to increase their online presence too—which means it is essential to differentiate from competitors. While photography and visual imagery have always increased the success of marketing—both online and offline, visual imagery has a far more significant impact in the online world.

The impact of visual imagery is so significant, that it increases consumer engagement by an average of 85%. With this in mind Shanghai based Recquixit has worked diligently to provide access to premium motion visuals for clients around the globe. This includes video production, photography, and videography that is personally customized for the needs of their individual clients.

 

pow-recquixit-film-production-shanghai

 

Recquixit specializes in Shanghai video production, and consists of a team of bilingual Chinese and English professionals —who can custom craft all projects that require videography or visual imagery.

“The ability to post online videos on your website, landing pages, and social media platforms allows business owners of all sizes to market their business through custom made videos and commercials. At Recquixit we produce fully personalized, premium motion visuals—for a price that can fit into all marketing budgets.” –  Andrew Wang

The team at Recquixit consists of Shanghai Photographers, Shanghai Videographers, and a full service Shanghai Video Production team. All projects are completely personalized to the individual client’s needs, and are produced with the highest quality of modern visual technology.

“We create motion visuals that resonate deeply with the viewers. After watching your customized marketing video, your level of consumer engagement and trust will skyrocket.” Andrew Wang

Although based in Shanghai, Recquixit works remotely with clients from around the world to produce all of their online visual imagery. To learn more about the services offered by Recquixit, and their team of Shanghai Photographers, Shanghai Videographers, and a Shanghai Video Production team please visit www.recquixit.com.

 

See Our Latest Works

Thank you for being here with us. Your time and attention is well appreciated.

 

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