3 Powerful Reasons You Need to Use Video Marketing

Video Marketing

3 Powerful Reasons You Need to Use Video Marketing

Amongst the most game changing marketing methods of our time today, is video marketing. It’s your best bet in gaining an edge over your competitor; whether you are still a startup or corporation.

One video could just be the facelift your business needs.

Here are a few reasons you should set ‘video marketing’ as high priority on your marketing campaign’s promo-schedule.

Video Marketing 是近几年非常流行的一种推广方式,也是大势所趋的方向。如果你不清楚为什么要选择 Video Marketing 的话,不如来看小编为你介绍的 3 个最基本的理由吧!

1. Video Boosts Conversions and Sales

75% of consumers who watched a business’s product or advertorial video led to a purchase. This figure is phenomenal.

You may have an amazing product for your targeted audience but if no one ‘knows’ about it, the product isn’t going to sell itself. Let your video make the introductions and seal the deal. Afterall, video is your best salesman.

做市场和销售最看重的还是最终的收益,而宣传是将利益最大化的一环重要因素。拍摄视频可以与销售直接挂钩,接近 75% 的消费者在看过商家或产品的宣传视频之后,大多都会选择购买或消费。

2. Video Encourages Social Shares

有趣的视频会在社交网络上被转载,每一次的转载就是更多的曝光,可以让自己的产品和品牌被更多人所熟知。不过值得注意的一点是,有研究表明大部分被转载的视频,用户都是转载的“情绪”,有趣、好玩、感人的视频更容易被转载。

3. Video Can Explain Everything

你要为自己的品牌发布新的产品或新的服务吗?拍摄一个视频短片,在视频里为大家详尽的介绍一番吧。有研究表明,接近 98% 的用户都看过某一款产品或服务的介绍短片。如果你要推出的是复杂的服务或产品,不放试试看用动画的形式来表达。

 

Looking for an affordable and reliable shanghai filming company? Let us help.

From filming, video production, to video marketing, we’ll have the entire process taken care of for your brand.

正在寻找一个可信可靠的上海视频公司吗?让 RECQUIXIT 录可喜 来帮你实现

我们为各类不同规模的企业、公司、个人,提供优质兼顾优惠的视频拍摄制作服务,让视频成就你的营销新纪元。

 

Click here to get started!

点击这里,开始你的视频征途!

7 Hot Reasons Why Videos Will Always Work In Your Favor

7 大热门原因:为什么视频可以带来持续的帮助?

To communicate your brand’s values and benefits most effectively, consider video.

如果你想要传达你的品牌价值观并最有效地获取效益,请考虑使用视频。

 

Here are 7 key reasons to how video can work in your favor.

以下是视频如何能为你带来有利结果的7条关键原因。

 

1. Use videos to define/accentuate your brand’s purpose.

使用视频来定义/突出你的品牌目标。

How you can help your customers? Let them know in full HD visual and sound that you’re the right fit.

你的客户可以从你这里得到怎样的帮助?通过全高清画质和音频的视频让他们知道,你就是正确的选择

After all, it’s about them.

Show your target audience that your business and team carries the best solutions in town.

毕竟,你的产品对象是你的客户们,通过视频展示你的业务和团队的出彩,才是最佳解决方案。

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2. Use videos to explain complex processes and concepts.

使用视频来解释复杂的过程和概念。

Distill your message so your audience can ‘understand you’.

提取出重要的信息,让你的观众更“懂你”。

If you can’t sell your offer or introduce what you’re doing clearly on video, then you probably need to go back to the drawing board and re-think your pitch.

如果,你无法通过视频实现你的销售计划,或者无法在视频里解释清楚你到底在做什么。那么,你很可能需要坐下来回到最初事业勾画阶段,重新考虑和计划你的经营模式.

3. Simultaneously articulate your selling points to hundreds (or even thousands) of viewers.

同时向数百甚至数千的观众阐明你的卖点。

Read again: “Simultaneously” is where the money’s at.

What better way is there to penetrate the market, score more exposure, all without having to be physically involved?

再强调一次:“同时”,这就是商机所在。

有什么更好的方式可以全面渗透市场、获得更多曝光,而不必亲自参与?

 4.  Use videos to gain hyper-competitive edge.

使用视频来获得高度竞争优势。

Imagine two businesses trying to develop their online presence. Business A has 1 video, while Business B has 10. Who do you think will score more exposure?

设想两个企业想要发展他们的线上业务。企业A有1个视频,而企业B有10 个视频。你认为谁会获得更多的曝光?

5. Use video to show that you’re real.

使用视频来证明 你的真实性。

When your audience sees you in person, you instill trust in them. After all, humans work with humans.

当观众看到你本人时,就会增加他们对你的信任。毕竟,所有的合作沟通都基于人。

6. No other forms of medium (not articles, emails, blog posts) can stimulate interests like video.

其他任何形式的媒介(文章、电子邮件、博客)都无法匹及视频的娱乐性,视频可以很好地激发观众的兴趣。

It’s the Holy Grail to creating connections online.

在线上创造互动性和连接性必杀技。

 control-emotional-response-recquixit-filming-video-production-1

7. Get Your ‘Intended’ Emotional Response.

让你的“意图”成为观众的自然情绪反应。

Transfer any specific energy you want your product/service to with the aid of visuals and sound. Once accomplished, you’ve already increased the ‘buying temperature’ of your buyer.

让你的产品/服务借助视觉和音效的帮助,更好的凸显优势,渲染情绪力量, 一旦达成这一点,你的观众已经大大提升了他们的购买热情。

 

From filming, video production, to video marketing, we’ll have the entire process taken care of for your brand.

Click here to book your own filming session with our video production professionals.

Reconnecting With Your Past | Reliving Your Youth

recquixit-shanghai-video-production-back-to-20

How To Reconnect With Your Youthful Days

我们没有神奇魔法可以从70回到20,但我们可以把20的那一刻永远保存下来!

录下20岁的歌声,拍下20岁的舞姿,留下20岁的笑容。

你为什么要错过那个自己?

哪怕只记录一天,都让青春的影像得以保留。 那些弥足珍贵的影像是对青春的歌颂,谁说只有好看的人才有资格缅怀青春,每一个灵魂都是特别的存在,每一个时刻的你都值得被珍惜。

你还在踟蹰什么? 时光可不会等你,点击 Contact us 联系我们,幸好你遇到我们 — Recquixit.

You may also like this post: How You Can Preserve Your Youth

3 Video Marketing Secrets (You Forgot!) | 视频营销: 大多数营销人忽略的三大好处

3 Video Marketing Secrets

这些视频营销优势,你忽略了吗?

Here are 3 major benefits to using videos for your business — where most marketers today overlook.

以下是视频营销的三大好处,大多数的营销人都忽略了:

 

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1. Get Constant Organic Exposure

The more you promote your video after it’s been uploaded/distributed at the right video platforms, the more likely it’ll be seen.

People will eventually stumble upon it. Traffic trickles in over time.

Post your video to the right places – to many, many ‘right places’ in fact.

Treat your video like a merchandise. Get it to as many distribution channels as possible.

持续不断,由自身所创造的曝光度

一旦你的视频上传完毕,你越多推广转发你的视频,它的点击率和收看率也会随之大大提高,企业目标受众观看到的几率也将大为提升。

在正确的地方上传发布,在正确的分类上传发布。

像对待你的产品和服务一样用心对待你的视频,尽可能多的拓宽你的发布平台。

 

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2. Get Better SEO for Your Website

If your video’s helpful and viral-ready, someone is bound to re-share it. When this happens, you get more back-links to your website, which in turn, juices up your website SEO. This is long-term win-win in my books.

网站的极佳SEO

如果你的视频够好,不用担心,一定有人会转发分享。

这个时候,网站的反向链接也会随之增加,相应的,网站SEO的分数也会提升,这就是我们所说的双赢。

 

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3. Get Ready to Top the Charts

When a video becomes popular, video directories such as YouTube, Vimeo, Youku will give it more and respect. If you’ve optimized your video’s title, keywords and descriptions properly, it’s also more likely to appear on the first page results for that search term.

In this video game, seniority pays off.

Like wine, video gets better with time.

搜索引擎排名,直冲前三

当一支视频越发受欢迎,它在视频网站(比如:Youtube, Vimeo, 优酷)的热度也将越高。

在一支视频从标题,到关键词,到描述都正确地填写以后,它登上该视频搜索条目首页的几率也越大。

酒越陈越香,视频亦是如此,经过时间的沉淀,对视频的帮助越大。

Check out more video production and marketing tips at our blog here.

 

Need a Video Company in Shanghai?

Do you need a video for your business? Contact us today and let’s get started. We’ve got a team of professional, versatile filmmakers and video producers standing-by for you.

Your Brand, Can Travel Around The World

Go Worldwide, with Film

A real global brand, deserves to be world-renown.

It won’t need wings, flight-tickets, or room accommodations.

You can tap into your international audience with video. With more video social platforms on the rise, and today’s powerhouse brands like YouTube, Vimeo, Youku (more popular than ever), you may want to consider getting your share of visibility.

It’s time.

Connect with all continents and countless cities. Imagine the possibilities – the untapped customer base. It’s in your hands to decide how to move forth.

Don’t be selfish – let the world experience a piece of your brand.

 

怎么让你的品牌环游世界?

想让品牌环游世界?

视频是你的机票:

  1. 开通 Visa

视频提升产品关注度,让更多人了解产品,消费产品。

视频传递产品理念,凸显产品的价值,让产品环游世界,全方位秀出它的特色,让它找到它的主人。

  1. 为你的护照盖章

视频多角度,全方位的呈现产品的用途以及性能,不错过每一个细节,让你的它在同类产品前,获得优势。视频的全球效应为你的产品保驾护航,让你在世界各地畅通无阻。

  1. 让你的品牌登上私人飞机

在激烈竞争的环境下,消费者拥有更多选择诱惑,视频让你的产品获得额 外的优势,全球的知名度为你带来忠实的顾客,让你的销量不断攀升 。

让视频带着你的品牌环游世界吧

What will you need to get started? Firstly, let’s start with a…

Your Video Crew in Shanghai

 

need-video-crew-production-shanghai-recquixit

RECQUIXIT is your full-service video production crew. From creative conceptualizing, filming, to advanced post-production, we’ve got all bases covered for your business.

We’d love to help you get started with your video. Contact us and let’s help put those wings to your brand.

 

 

Make Your Brand Better with Video 为什么企业要选择视频来打造自己的品牌?

The Boost, Your Brand Needs

Discover why in this digital era, video marketing will be the leader of all marketing methods.

Say goodbye to all traditional marketing methods: Articles, directory spam, document share. Video’s here to reign supreme.

What’s a Brand?

The American Marketing Association defines a brand as “A name, term, design, symbol, or any other feature that identifies one seller’s good or service as distinct from those of other sellers.

At RECQUIXIT, we believe your brand shouldn’t just be another ‘option’ for your customer; you should be the ‘only option’.

什么是品牌?

美国市场营销协会把品牌定义为“通过名字,形式,签名,设计或者这一系列的整合,来区分不同的销售者所提供的不同的产品和服务。”

品牌不是让你的目标市场在一系列相似的选择中看到你,而是让你成为目标客户的唯一选择。

 

commercial-video-tips-recquixit

Just like our commercial video motto, your brand should:

  1. Communicate crystal-clearly your ideas, value proposition, benefits.
  2. Have Credibility. Build trust with the help video testimonials.
  3. Interact actively with target. Be seen, heard, in audio-visual. Then, get feedback.
  4. Stimulate buying temperature. More engaging content will always lead to more response.
  5. Enhance consumer loyalty. With more people exposed to your brand, there’s bound to be more noise and support.

With video, you’ve got everything in the bag.

 

Direct interaction + High-engagement = High Probability of conversions

 

好的品牌所要涵盖的内容:

1. 清晰的传达理念及信息
2. 确保你的信誉
3. 和你的目标市场热情互动
4. 激发购买力
5. 增强消费者的忠诚度

 

grow-business-with-video-recquixit-production-shanghai

 

So, Can Video Help Build Your Brand?

Absolutely.

In the fast-changing world today where text-based articles are losing their charm, images labeled as potentially-misleading, videos are emerging as the content king.

They are the game-changer for your brand, and you bet your last dollar on it.

 

Check the stats

  1. People who viewed a product video are 85% more likely to purchase than those who haven’t.
  2. 70% of the top page results from search engines are video pages, or have videos.
  3. Website with video experience at least 30% increase in sales.Lose the misconception that video is purely entertainment.

In fact, a video may just save your brand.

为什么视频可以打造好的品牌?

在快速消费的今天,文字渐渐隐退,图片的吸引力也大不如从前,取而代之的是视频!

经调查数据显示:

1. 看过产品视频的人比没有看过的多85 %的可能性购买该产品
2. 搜索量排名靠前的70%都是有视频的网页
3. 有视频的零售网址销量提高了30%

视频的娱乐性,让观众更容易接受你所要传达的理念和信息;让你通过生动的画面和你的观众实时互动,让观众看到你的热情,激发他们的购买力;让观众对你的画面印象深刻,从而将品牌注入到每位观众心中,增强消费忠诚度。

 

你今天打造你的品牌了吗?

In today’s digital age, it’s the real-deal revenue driver.

Why? Because people are most receptive and enthusiastic when any offer is presented in the form of a video. Just ask yourself, Which format do you respond more positively to?

Get attention. Get them to take action.

Make your brand better today, with video.

 

Video Services in Shanghai

We’re here when you’re ready. Let us help get transform your brilliant ideas to stunning visuals on screen. Give us an e-mail and let’s get started with your brand video today.

 

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Video: The Real Angel to Your Business

Video, Your Business’s Angel  视频,拯救你的互联网危机

Lots of startups and businesses fail, with reasons being commonly tied, but entirely avoidable.

Here are some common reasons:

Poor marketing. No marketing, no one’s gawking.

No competitive advantage. If you’ve got no edge, you’re not a good bet.

No loyal customers – meaning no repeat business.

The three are cornerstones to breathing life into any business or brand. If not, the fate of death is inescapable.

In this post, you’ll discover how videos can help reposition your brand, for a brighter future.

在数字科技日益扩张的互联网时代,许多小型企业,甚至大规模的传统企业正在慢慢没落,甚至走向衰亡。而导致他们失败的原因大同小异,但是,也可以避免。

 

这些企业为什么会走向衰亡?

  1. 没有好的营销方式 -(首先,你要正确认识什么是营销)
  2. 没有竞争优势 -(没有局限和劣势,并不是一种优势)
  3. 没有忠实顾客 -(真实解决顾客的实际需要才能获得忠诚度)

以上三点是任何一个企业都要赖以生存的基石,没有做好以上三点,企业的命运走向注定失败。

If your business isn’t performing to your expectations, you need solutions now – you need to take action.

Do a deep-analysis on your business’s current state, and plan for a speedy nonstop-recovery.

A video might just pull you out the abyss.

如果你的事业也正偏离你的预期轨道,现在,知道了原因,当然,行动也必须跟上。

深入的分析调查,加以马不停蹄的拨正修复计划必不可少。

一支有针对性的视频也能适时将你拉出深渊、逆转失败的走向。

reposition-your-brand-for-better-results-recquixit-shanghai-filming

Re-Position Yourself with Videos

You believe in your brand/product/service – but you need to get your buyer’s on the same page.

Let them see your benefits in full HD, through your mind and lens.

With video, you can quickly spread your ideas and rebrand yourself to secure a stronger footing in the marketplace.

重新定位

你了解并充分自信你的品牌/产品/服务,但还要做到的是,让你的消费者和客户与你站在同一层面。通过镜头传递理念与讯息,让他们通过高清的精湛画面,了解你的优势。

通过视频,你可以迅速分享你的理念,重塑你的品牌,以迎合市场口味,在你的目标市场打下坚实基础。

simply-powerful-marketing-tool

1. Powerful Marketing Weaponry

With video, you save time, and communicate by far, more clearly. Create awareness, educate your buyers, and convince them to buy. All this can be accomplished within a few minutes.

No meetings needed, just get your videos to the right eyeballs and watch your lead convert to dollars.

In fact, with video, you could catapult your brand and business to global acclaim.

最佳营销利器

视频的最大优点就是:节省你的时间。视频的快速传播、清析准确的信息释放,大大提升了工作效率。

同时,视频所创造的关注度,让更多消费者了解产品,理解产品,购买产品。而这个仅仅只需要几分钟的时间即可。

不需要繁复的宣讲会、展会,你要做的就是将你的视频投放给你的目标受众,转播给需要看的观众,让产品走到对的人眼前。

gain-competitive-edge-recquixit

2. Get Competitive Edge

By using video, you acquire competitive advantage – since it’s a boost to your business’s image.

Businesses with video in their marketing arsenal tend to receive more respect and credibility.

Provide a multi-angle, all-around introduction to your brand’s benefits. Don’t skimp on the details.

You may know your product best – but so much your buyer. Be loud and clear with why they should come to you, all with a professional presentation.

提升竞争优势

一支好视频大大提升你的企业形象,平添竞争优势。

在营销这场没有硝烟的战争里,那些营销军火库里有视频的企业,似乎总会获得更多敬佩和信誉力。

视频全方位的呈现产品的用途以及性能,不错过每一个细节,让你的产品在同类产品前,依然具有优势,深得人心。

earn-loyalty-recquixit-filming-shanghai-video-production

3. Earn Loyalty, Steadily

Get your brand’s founder or spokesperson to connect with your audience. Why? To create trust, immediately.

If you were the buyer, would you rather hear a company’s sales representative or owner introduce their offer to you?

People buy from people they trust – and that’s what you want to instill with every minute of video playback.

With loyalty, comes lifelong returns.

带来忠实顾客

为什么很多品牌视频里,总要让该品牌的成立人或代言人和观众互动?

答案很简单!创造信任感和品牌说服力。

如果你是消费者,是不是你也会对销售滔滔不绝的推销而产生厌烦情绪?

因为信任,所以选择,这也正是每个企业都想在短短几分钟内,始终注入的信息。

与信任相随的,是一如既往的选择回报。

In today’s competitive market, you need to get whatever edge you can for your business. Try video and see what happens.

在如今竞争愈演愈烈的市场,你要为你的事业尝试一切努力。看看视频会带来多大的惊喜。

 

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Top Videographers in Shanghai @ Your Service

Are you new here? Let us quickly introduce ourselves.

RECQUIXIT is a Shanghai-based Video Production Services company specializing in filming, video production, photography to video marketing. Our job is to ensure that your brand and business grows significantly with the help of our strategically engineered-for-success motion visuals.

第一次看到这个网站?让我们快速介绍一下自己~

RECQUIXIT 录可喜,是一个以上海为基地的视频公司,我们专注于:摄影、视频拍摄、视频制作、宣传片拍摄、宣传片制作、视频营销、品牌策划。

我们的目标是,通过有战略规划的针对性视觉设计,让你的品牌和事业得到具有实质性的飞速提升!

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